Better value, same physically, optically, and chemically, more ethical. Learn more about how they are made, what makes them a better value, and more.

Different than a diamond, sparkly, affordable and lighter. Moissanites are not the same a diamond. They are a great alternative if a diamond isn't an option for you.

Purity of gold changes the color and hardness of the setting. Why this matters and how to make the right choice for your lifestyle.

How it all began, why we started, what makes us different, our promise, how we can work together and more.